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April 4, 2016

2016 is the year the EV stops being a boys' toy

In the first weekend of April 2016, the seeds that Tesla Motors has sown with its über-desirable electric cars with their über-pricetags, germinated in an explosive way with the pre-sales of its moderately priced Model 3.

In a matter of days, a quarter milion people had signed up for a car that is more than a year away from being built, in a mass release of pent-up desire that has been carefully built ever since the Model S hit its pre-sales.